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Amazon Business Setup

Step-by-Step Guide: How to Register as a Seller on Amazon India

June 27, 2023 by Team Instabizfilings

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If you're looking to expand your business and tap into the vast customer base of Amazon India, registering as a seller is the first crucial step. In this detailed step-by-step guide, we'll walk you through the process of registering as a seller on Amazon India, enabling you to start selling and reaching millions of potential customers.


Step 1: Visit Amazon Seller Central

Go to and click on "Register Now" to begin the registration process. You will need to provide basic information about your business and choose between an individual or professional selling plan.


Step 2: Account Verification

After providing your business information, Amazon will initiate the account verification process. This may involve providing documents such as business licenses, PAN card, and bank account details for verification purposes.


Step 3: Set Up Your Seller Profile

Next, you'll be prompted to set up your seller profile. This includes entering your business name, contact information, return address, and other relevant details. Take the time to accurately complete this step as it builds trust with customers.


Step 4: Product Listing

Once your seller profile is set up, it's time to list your products. Use the Amazon Seller Central dashboard to create detailed product listings. Include high-quality product images, compelling descriptions, and relevant keywords to attract potential buyers.


Step 5: Choose Fulfillment Method

Decide whether you want to fulfill orders through Fulfillment by Amazon (FBA) or Fulfillment by Merchant (FBM). FBA allows Amazon to handle storage, packaging, and shipping, while FBM requires you to handle these aspects yourself.


Step 6: Set Pricing and Shipping Rates

Determine your pricing strategy and set competitive prices for your products. Consider factors such as product cost, competitor prices, and desired profit margins. Additionally, establish shipping rates based on the size, weight, and destination of your products.


Step 7: Provide Customer Service

Amazon prioritizes excellent customer service. Make sure you have proper systems in place to handle customer inquiries, returns, and refunds promptly. Aim to provide a seamless and positive buying experience for your customers.


Step 8: Marketing and Promotion

Utilize Amazon's marketing tools and advertising options to increase the visibility of your products. Consider running sponsored product campaigns, participating in deals and promotions, and optimizing your product listings for better search rankings.


Step 9: Monitor Performance and Analytics

Regularly monitor your seller account's performance metrics and sales reports through Amazon's analytics tools. This allows you to evaluate your performance, identify areas for improvement, and make data-driven decisions to grow your business.


Step 10: Continue Learning and Growing

Keep up with Amazon's resources, tutorials, and webinars to stay updated on the latest features, policies, and best practices. Embrace the opportunity to continuously learn and adapt your selling strategies for better results.



Registering as a seller on Amazon India opens up a world of opportunities for your business. By following this step-by-step guide, you'll be equipped with the knowledge and understanding to navigate the registration process successfully. Embrace the power of Amazon India and unlock the potential to reach millions of customers, boosting your business growth in the thriving e-commerce marketplace. Instabizfilings can help you to setup or register an entity for selling on amazon. Please visit our website


(Note: The registration process may vary based on Amazon's policies and updates. It is recommended to refer to Amazon's official resources and guidelines for the most accurate and up-to-date information.)

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